by ceasonjodigmailcom | Jul 24, 2017 | Ad Effectiveness, Design
Visual hierarchy guarantees a positive reading experience for the consumer. This makes it important for anything that is read, including websites, articles, magazines and advertisements. When everything in your advertisement is the same size and same font and same...
by ceasonjodigmailcom | Jun 23, 2017 | Blog, Design
Make my logo bigger! In this first blog in my effective advertising series, we are going to talk about one of the most common things I hear when designing ads: Make my logo bigger! Now this may seem counterintuitive, but your logo should not be the biggest component...