by ceasonjodigmailcom | Sep 5, 2017 | Design, Logos
5 tips for creating an effective logo 1. Focus on Simplicity While you want your logo to be eye catching and memorable putting too many flashy elements will leave it looking distracting and confusing. Don’t mistake simplicity for boring. A good logo designer can make...
by ceasonjodigmailcom | Aug 31, 2017 | Uncategorized
In the race to succeed, a professional logo can help you win. Like it or not people tend to make snap judgments based on the appearance of things. When you first meet a new person you tend to make assumptions about them based on things you can pick up visually before...
by ceasonjodigmailcom | Jul 24, 2017 | Ad Effectiveness, Design
Visual hierarchy guarantees a positive reading experience for the consumer. This makes it important for anything that is read, including websites, articles, magazines and advertisements. When everything in your advertisement is the same size and same font and same...
by ceasonjodigmailcom | Jul 9, 2017 | Ad Effectiveness, Blog, Design, Images
A Picture is Worth A Thousand Words. I have said it many times before but it is worth repeating, your advertisement has mere moments to capture readers attention. A combination of things can help you achieve this goal but pictures capture attention even better than...
by ceasonjodigmailcom | Jul 3, 2017 | Blog, Design
Target Your Audience. Advertising space is a premium. You are usually paying a fair amount for every inch of the advertisement that you are running whether it be online or in print. You need to make everything on that ad count. The best way to accomplish that is to...
by ceasonjodigmailcom | Jun 24, 2017 | Blog, Design
Make Me An Offer. What is a good way to get noticed by potential and repeat customers? Give them a deal! A discount, an offer, a limited time experience, these are highly effective ways to get people to read your ad, because everyone wants to save money. Free is the...
by ceasonjodigmailcom | Jun 23, 2017 | Blog, Design
Make my logo bigger! In this first blog in my effective advertising series, we are going to talk about one of the most common things I hear when designing ads: Make my logo bigger! Now this may seem counterintuitive, but your logo should not be the biggest component...
by ceasonjodigmailcom | Jun 18, 2017 | Blog, Design
What do I need to Put In My Ad? When deciding what information to include in your advertisement, following this simple info-graphic can help you remember what you should provide to your designer.
